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Success Story

To stand out on Amazon, a sustainable cleaning brand used MPG's influencer and seeding strategy to drive traffic and trust

THE CHALLENGE

Entering a competitive Amazon marketplace, Grove Co., needed a way to capture attention, drive engagement and establish credibility with eco-conscious consumers.

THE HIGHLIGHTS

MPG implemented a targeted influencer program designed to resonate with eco-conscious consumers, leveraging authentic voices to build trust, boost visibility and generate valuable reviews on Amazon.

70+

organic Amazon purchases

565K+

reach on TikTok

From ZERO reviews

to 4.9 out of 5 stars

Thanks to our influencer and seeding program, Grove Co. products swept Amazon with a fresh, green clean.

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